Athens Is Getting Its First Store Dedicated to Non-Toxic Cleaning Products
Pure Sweep Cleaners will open its first permanent retail store on Saturday, October 24, 2026, from 11:00 AM to 4:00 PM at 675 Pulaski Street, Suite 900, in Athens, Georgia. The shop brings its handcrafted non-toxic cleaning products, botanical fragrance, and artisan tools together under one roof.
But the Pure Sweep story did not begin on a retail shelf.
It began inside Athens homes.
Founder Amber Cox created Pure Sweep to reimagine an industry that had become transactional, impersonal, and disconnected from the meaning of care. Together, Amber and co-owner Trey Courtney built a professional cleaning service grounded in exceptional care for clients, their homes, and the team behind the work. After two years of steady growth, their new retail store brings every part of the Pure Sweep vision together under one roof.
A Service Built First
Long before Pure Sweep had a storefront, Amber and Trey were building its reputation one home at a time.
The service came first. It is where the company developed its standards, earned the trust of Athens families, and learned what people wanted from the products used around their children, pets, and everyday living spaces. A cleaner could not simply look beautiful or sound natural. It had to perform in real homes without compromising the surfaces being cared for.
Pure Sweep's handcrafted formulas grew from that professional experience, making the product line a natural extension of the service rather than a business built around a trend.
Why We're Opening a Store Now
For two years, a small table at the Athens Farmers Market was all we needed. Every Saturday, familiar faces returned, for a cleaner they loved, a scent they’d finished, a friend they wanted to bring along. Slowly, that table became something more like a gathering spot than a place to shop.
Our wholesale partners noticed the same thing we did: these products found their place in homes far beyond the ones we clean ourselves.
A storefront felt like the natural next step, not a leap, just a quiet continuation of what was already happening. It doesn’t replace the cleaning service that started it all. It simply gives everything we’ve built a home of its own, and a place for you to settle into it with us.
What Makes Pure Sweep’s Non-Toxic Cleaning Products Different
Pure Sweep sits at a rare intersection: a highly rated professional cleaning company and Athens' first retail store dedicated to non-toxic home care. We do not simply sell products designed for homes. We bring years of firsthand experience caring for them.
That experience shapes every decision we make. We consider how a formula performs, how it feels to use, how it treats the surfaces in a home, and how thoughtfully its ingredients have been selected. For Pure Sweep, safety, effectiveness, beauty, and care are not competing priorities. They are parts of the same standard.
Our cleaners begin with naturally derived, plant-based glucoside surfactants in pH-neutral formulas made to clean effectively while remaining gentle across a wide range of sealed household surfaces. We do not use acidic cleaning agents that can etch or dull sensitive materials. As with any home-care product, customers should follow label directions and their surface manufacturer's guidance.
The same intention guides our fragrance collection. We combine plant-based fragrance materials, essential oils, and thoughtfully selected fragrance oils instead of treating any single ingredient category as automatically better. Based on supplier documentation, our fragrances are selected without phthalates, parabens, or ingredients listed under California Proposition 65. We believe scent can make caring for a home feel meaningful and beautiful, but it should never come at the expense of thoughtful formulation.
Inside the store, that philosophy comes to life through handcrafted cleaners, room and linen sprays, diffuser oils, seasonal collections, and in-store unscented options, including an unscented glass cleaner. Shoppers will also find wooden brushes, horsehair dusters, and lasting tools selected as thoughtful alternatives to disposable plastic.
What makes Pure Sweep different is not one ingredient, product, or promise. It is the care connecting all of them: care for the home, care for the people living in it, care for the team doing the work, and care for the experience of everyday life.
A People-First Culture
Care Starts With Our Team
The same care we bring to our products and clients begins with the people behind Pure Sweep. We believe that when people feel genuinely valued, they are able to extend that same level of care to others.
Our team members are skilled professionals, not replaceable labor. We pay above industry standards, offer performance bonuses, invest in their growth, and support them as people. By creating a culture where employees feel secure, respected, and proud of their work, we are able to provide the thoughtful, consistent service our clients have come to trust.
From Athens Homes to a Permanent Home
Pure Sweep has grown by listening closely to the people it serves. What began as a professional cleaning service became a handcrafted product line, a familiar Saturday presence at the Athens Farmers Market, and a growing collection carried by wholesale partners.
The Pulaski Street opening is not a departure from where Pure Sweep began. It is an extension of the entire brand, bringing professional cleaning services, handcrafted products, botanical fragrance, artisan tools, and trusted home-care guidance into one connected ecosystem under one roof.
Customers can shop the collection, sign up for professional home-cleaning services, and speak directly with a knowledgeable member of the Pure Sweep team about the individual needs of their home. It is a place to find beautiful products, practical expertise, and the attentive care that has defined Pure Sweep from the beginning.
We Welcome You to Pure Sweep
For years, Athens families have welcomed Pure Sweep into their homes, and our farmers market community has made us part of their Saturday mornings. Now, it is our joy to welcome you into a home of our own.
Pure Sweep Cleaners Retail Grand Opening
Saturday, October 24, 2026
11:00 AM to 4:00 PM
675 Pulaski Street, Suite 900Athens, Georgia 30601
Come experience our handcrafted cleaning products, botanical home fragrance, seasonal collections, artisan tools, and professional home-care services. Meet the people behind Pure Sweep, speak with a knowledgeable team member about your home, and celebrate the community that made this next chapter possible.
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